Mary BethOct 10, 20204 minDoors and WindowsThis entry will seem a bit different from other entries I’ve written thus far, drifting away from the strategic communications and...
Mary BethOct 7, 20206 minBaby StepsTechnology is a complex and powerful tool. At times it is fascinating and mind boggling, but at the end of the day it is still a tool,...
Mary BethOct 1, 20206 minBranding in a Web 2.0 WorldConsistent Themes Although technology is always changing, many common themes exist when one contemplates emerging media in Web 2.0. At...
Mary BethSep 23, 20207 minThe Strength of Weak Ties, the Power of Crowds…and Politics?The Historical Power of Crowds Crowds have always had an immense power in our society. Just ask Bill Veeck, a popular sport marketer from...